A Knowledgeable and Effective Team
WRX Property Group is a professional Kitchener-Waterloo-based realty team serving all of Waterloo Region and Wellington County. We are experienced and confident in navigating the world of real estate, and we are distinctly familiar with the local market. We have a team of full-time realtors, and we offer a full range of services. The benefit of WRX Property Group’s full-time realtors over the numerous part-time realtors out there is that we are constantly on the job – we work round the clock to ensure that no opportunity is missed, and you’ll be able to get in touch with us whenever you need to. WRX Property Group is part of Keller Williams Realty, one of the world’s leading brokerage firms (indeed, it is the #1 brokerage in terms of all-time global sales). Their emphasis is on mutually beneficial transactions as opposed to just making sales, and we firmly believe in this, too.
Our Track Record
WRX Property Group completed 49 transactions in Kitchener-Waterloo in 2017. According to the Kitchener-Waterloo Association of Realtors, there are approximately 1300 realtors in the region, and approximately 7000 residential properties sell per year. This means the average realtor completes 5.4 transactions per year, putting us well ahead of the curve. Beyond past sales, WRX Property Group also offers a host of services designed to make the process of selling your home as smooth as possible (and with the best ultimate outcome).
Effective Services for Sellers
Selling your home is an important undertaking, and it is an involved process with many considerations to be aware of. WRX Property Group offers a range of services designed to make the process of selling your home smooth and as easy for you as possible, and to ensure you get the best value in the shortest timeframe. Here is how we do it:
Extensive Market Presence
We have an extensive market presence, both in the Waterloo Region and surrounding areas, and in the increasingly vital world of online real estate listings. We are committed to maintaining and developing our already quite strong online presence. In search engine results, we are consistently ranked highly, and there is an upward trend in our prioritization. In social media, as well, we strive to stand out from the rest; we truly believe in providing the whole package for our sellers. For example, we run an ongoing blog that delves into the exciting world of real estate, with a particular focus on Kitchener-Waterloo, Cambridge, and Guelph (our articles range from things to do around Kitchener-Waterloo to our Monthly Market Reports). Initiatives like our blog help to sustain interest in our website over a prolonged period of time, and it increases the amount of traffic our website generates. Increased traffic means more potential buyers for our clients, which is our top priority. To reiterate: we believe in mutually beneficial transactions, and attracting the right kind of buyer is key to ensuring a positive outcome.
We strategically design our online presence to attract the right kind of prospective buyers for our clients. Through exceptional targeting for content and demographics, we consistently make full use of the online real estate market, and the wide range of benefits it has to offer those who know how to use it. In both the real world and online, we at WRX Property Group believes in continuous networking and prospecting. Our cultivated ties to the real estate world and local community translate into a marked increase in opportunities for our sellers. To summarize, WRX Property Group leaves nothing for granted; we will actively pursue every method of generating demand for your property.
Comprehensive Market Report
Another effective aspect of WRX Property Group’s service for sellers is our Comprehensive Market Report. Our professional real estate team will assess your property on a wide range of factors, and we will go over all of our findings with you, in detail, and at a time that’s convenient for you. To give you a clearer picture of what our Comprehensive Market Report entails: first, we determine an appropriate price range for your home. We look at and analyze properties that have been selling in the area of your home. We’ll discuss where your house sits in comparison to other properties in the neighbourhood. One of the most significant elements of the report, and one that will help you not just in the sale of this home but any future homes as well, is our analysis of both the local market surrounding your home, as well as the region overall. Things you will learn include ways you can increase the value of the home (for example, considering the question: ‘When are renovations worth it?’); how much did specific properties sell for throughout the region, and why they sold for that price; and what common mistakes in the selling process you should avoid (and how to avoid them). In short, you will learn about each of the important considerations in the process of selling your home, as well as how the overall process works. And, importantly, you will learn the ways in which you can ensure you can ultimately get the best possible sale price.
We Will Handle All the Details and Pre-Listing Considerations
Selling your home is a big decision and a complicated process. We endeavour to take away as much stress from you as we can; we handle things so you don’t have to worry. Namely, you won’t ever have to worry about being on call to book showings or take in offers. You won’t have to worry about the negotiation process, nor the various legalities and paperwork involved – we are experienced and well-informed in each of these somewhat complicated elements of the sale process. Finally, we will arrange and organize any and all conditions, disclosures, and technical details.
Pre-Listing Home Inspection
We arrange, and pay, for a home inspector to come to your property before it is on the market. This way, we can ensure everything about your property is documented well in advance. There are numerous benefits to this: buyers don’t have any unknown elements to worry about; in negotiations, buyers won’t have property-related reasons to drive the asking price down; and buyers won’t have a reason to hire their own home inspector. All of this leads to a buyer with no incentive to hesitate to put an offer on your property.
People have always been image-driven, and this is especially true now. Property listings with captivating photos (and the exceptional ones that also have videos) always stand out. Many realtors choose to take their own pictures; some even decide it’s best to take pictures with their cell phones. But statistics show it’s incredibly worthwhile to have high quality pictures and videos with your listing. Today, 99% of potential home buyers begin their search online. When potential buyers are browsing properties, it usually plays out as a process of elimination. They browse through the properties online, and the visual element is usually one of the most significant factors in culling options. One by one they eliminate the properties that don’t seem appealing and are left with a list of homes they would like to go see in person. WRX Property Group wants to make your home stand out in every possible way – you don’t want to lose a potential buyer based on grainy photos. So professional photography, and a professionally-made video tour of your home, are two of the ways in which we strive to attract as many buyers as possible. The more buyers we get through your home, the sooner your home will sell for the highest possible price.
Impeccable Customer Service
We believe in and are fully committed to providing top-tier customer service. We always listen – by understanding your needs and expectations, we can strive to continuously surpass them. Our goal is to always listen to your needs and help you satisfy them. Timely, effective, and friendly customer service is the basis of our business; because we are full-time realtors, we don’t get paid unless you are fully satisfied with our services. Additionally, being full-time realtors means we are available 24/7, and always within reach. We will never pressure you into making a transaction – we don’t believe in selling you on something, but rather on mutually-beneficial transactions.
Selling your home doesn’t need to be a stressful process, and we at WRX Property Group have the connections, determination, and expertise – as well as the emphasis on great customer service – to ensure you get the most out of selling your home. If you’d like to know more, please don’t hesitate to contact us– we’re always happy to help, however we can.
Written by Will Kummer